Tag: advertising

OnePlus hire Iron Man

OK, story time. Get comfortable.. Once there was a company called HTC. They started off making phones and strange things called “PDA’s”, but nobody knew who they were because the networks would put their logos on the devices instead. Then, some years later, HTC got big. Really big. …

#MWC18 – Meet the biggest smartphone in the world.

On Monday we stumbled upon these really tiny phones that plugged straight into your ear. They were one step away from plugging directly into your brain, and were the size of a regular Bluetooth hands-free device. Now we’ve found the complete opposite – a simply massive smartphone. This …

Vodafone to stop advertising on hate speech and fake news outlets

We’re currently trying to get a list of the outlets involved in this press announcement. Whether it’ll involve tabloid websites is unclear at the moment, however the network has stated that new global rules are now in operation to stop Vodafone adverts appearing “within outlets focused on creating …

Three set to block online advertising

The parent company behind Three run several European networks, and they’ve made a name for themselves by being “different” to other mobile networks. They built their network here in the UK for data primarily, and they priced their plans aggressively. Now though, they’ve tweaked mobile packages and caused …

The S4 – Biggest marketing campaign ever

Now, I’ll be honest with you, the Samsung Galaxy S4 is everywhere this weekend. The money cannons from the Samsung marketing machine are now cranked up to full power, squirting a juicy splodge of Galaxy S4 all over every screen you care to look at. The Samsung PR …

AdBlock Plus removed from Play Store by Google

AdBlock Plus, the app that blocks those pesky mobile ads has been removed from the Play Store by Google. In a move that could be seen to be protecting their own revenues, Google are running the risk of upsetting the many users that only want the content of …

Opinion: Have Samsung’s Apple comparison ads gone too far?

If you’re a regular CoolSmartPhone reader, you’ve probably read Jamie Ryan’s post last week about their new ad campaign that bears the tagline “It doesn’t take a genius”. The ad was designed to take momentum away from the iPhone 5 launch and divert attention to the Samsung Galaxy S3, which …

In app advertising impacting battery life

Recently I carried out a full reset of my lovely Samsung Galaxy Nexus as it couldn’t survive more than 4 hours away from a charging source, truly shocking! I went through all my settings and my apps and removed any that I thought could be causing the problem …

Battery going flat too quick? It could be your adverts

Adverts. Nobody really likes them, especially those foreign ones that get badly re-dubbed in English. On your mobile they can, according to a report picked up by the BBC, suck a lot more battery life too. By running constantly in the background and offering “helpful offers and reminders” …

Technology Review: Sonic Notify

Sonic Notify describes itself as ‘a platform that enables media to be delivered to a smartphone or tablet based on presence’. The technology here involves broadcasting an inaudible signal over an audio source that can be picked up by a suitable app on a device. The Sonic Notify …