Has the Lumia 930 had its chips?

I’m honestly not sure where to start with this one. Yes, I could throw in a large amount of potato-puns, but to be honest I’m trying to pick myself up after seeing the picture associated with this story. The idea and PR stunt itself is a great one. Use apples and potatoes to charge a Nokia Lumia 930 wirelessly. That’s brilliant, surely?

Well yes, yes it is. But this “charging project”, which sits outside the Westfield shopping centre, is 20 feet wide and 8 feet high. That, I’m sure you’ll agree, is massive..

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Microsoft and Carphone Warehouse are behind this and have worked with Caleb Charland, an artist and “science enthusiast” to create this artistic charging installation. They say, and I quote…

(It) amazingly, is able to wirelessly charge a brand new Lumia 930 device.

The trouble with all this, at least in my head, is that 800 apples and potatoes are needed to charge .. one phone. That’s a great PR stunt, but it’s not exactly practical is it? Just imagine the smell off this thing in a few days for a start. It’s going to whiff something rotten, and parking it on your drive is going to prove problematic too.

Anyway, there’s a video..

If you want more details or you’re looking to get one, check our earlier story or read more about this project on nokia.com