Official – Honor is sold

An official statement has now popped up on the Huawei website following the reported sale of their successful sub-brand Honor.

It comes as Huawei is getting added to “security risk lists” across the globe, with their phones and network kit shunned by various countries.

The biggest problem came after the US administration stopped Huawei (and therefore Honor) from dealing with US companies – that put a severe spanner in the works. It meant that the Google Services and Google Play couldn’t be added to new phones and sales began to dip as a result. Huawei and Honor are also having problems accessing the required chip technology needed in their phones.

As a way around, Huawei are prepared to offload Honor, possibly even making that company their handset-only brand.

A statement on their website states…

Huawei’s consumer business has been under tremendous pressure as of late. This has been due to a persistent unavailability of technical elements needed for our mobile phone business. Huawei Investment & Holding Co., Ltd. has thus decided to sell all of its Honor business assets to Shenzhen Zhixin New Information Technology Co., Ltd. This sale will help Honor’s channel sellers and suppliers make it through this difficult time.

The sale will cut all ties between Honor and Huawei, seeing the Honor brand go off on its own.

This move has been made by Honor’s industry chain to ensure its own survival. Over 30 agents and dealers of the Honor brand first proposed this acquisition.

We hope this new Honor company will embark on a new road of honor with its shareholders, partners, and employees. We look forward to seeing Honor continue to create value for consumers and build a new intelligent world for young people.

Hopefully, in a few months time, we’ll be seeing new Honor phones emerge with all the usual Google business on board, allowing them to compete with the other handset manufacturers who’ve recently eyed an opportunity to get their foot in the door.