Hey. Today is Halloween. I’m dressing up as Dracula this year. Last year I tried to be Cher but it really didn’t go well at all, and certain bits were colder than they’ve ever been before. Strangely she now looks exactly like the plastic mask I wore, so I guess it all turned out OK in a way.
A couple of years ago I wasn’t really aware of Movember. It was only when I’d started seeing colleagues growing a moustache that I started to ask questions. It wasn’t some strange fashion trend, but a way to show support and raise awareness of men’s health. The month-long event will raise much-needed funds for their battle against prostate and testicular cancer.
Three is offering members of the public a free lift around their home city on a Harley Davidson to support the cause.. All it takes is for you to sign up to Movember or to Tweet your support. If you do get a ride, you’ll be able to use the motorbike WiFi hotspot during your journey, provided you can keep hold of your phone during the journey. 🙂
Get the full details below, but do let me know if you’ve had a ride. We’d love to hear from you.
Three offers free lifts on Harley Davidsons in return for Movember sign-ups.
– Three gets Movember 2013 partnership off to a mobile start with new UK ‘LiMo Bike’ initiative.
– Grab a free lift and Tweet your support for Movember on the go.
Three, the mobile network, is launching its partnership with Movember today (October 30) by offering members of the public a free lift around their home city on a Harley Davidson in return for signing up to Movember or Tweeting support for the charity.
The Harleys, driven by face-fuzz-heavy bikers, are an ode to Movember’s hell-raising roots and will be known as ‘LiMos’. They will be hitting the roads in central London today (October 30), before visiting Birmingham and Manchester.
As well as Tweeting support from their own smartphones, passengers will be able to use Three’s network with mobile internet-connected tablets and MiFis fitted to each bike.
The annual Movember campaign –which asks men to grow a mo throughout the month of November in return for raising awareness and sponsorship –helps fund initiatives for a range of men’s health charities and Three is helping to support the cause by inspiring people to use their smartphones, tablets and social networks to get even more involved.
All members of the public have to do for a lift is flag down one of the bikes, which really can’t be missed, and either register to grow a Mo to at Movember.com or Tweet to help raise awareness in return.
Tom Malleschitz, director of marketing at Three, said: “We believe that it’s the silly stuff that matters and gets people talking. Getting a ride on a Harley Davidson in your home city would be pretty epic and it’s our hope that through these conversations, Tweets and Facebook posts, we help Movember to raise even further awareness of men’s health.”
