Kiss goodbye to your data allowance and prepare for the listenfest (is that a real word? Bah – Who cares!) that is Google Play Music All Access.
The service that launched at first in the US has made its way across the pond and now takes in the UK as well as several other European countries so now we can all revel in the unlimited streaming of Google’s selection of over 20 million tunes.
Having had a brief look I can confirm that the service is being charged at £7.99 per month with the first month free. It needs to be activated on a computer before you can use it on a mobile.
Once activated a new option appears on Play Music, that being Radio where a list of your personalised stations based on your music and your listening history and recommendations appears. You can then browse the upcoming tunes and swipe away the ones you have no wish to listen to.
Another rather useful addition is the ability to add tracks that you do not own to your own library for the delectation of your aural abilities at a later time.
The addition of All Access could be bad news for services such as Spotify, Deezer and Last.FM particularly at the price point that Google are currently offering, whether or not the competition chooses to respond and in which manner remains to be seen.
One caveat that was alluded to in the opening paragraph is the effect that this will have on data allowances. There are some with unlimited data plans however some of these specifically exclude streaming whilst others don’t. Those currently on a 4G data plan could well be hard pressed to stay within their limits and it would be advisable to check as music streaming can account for massive amounts of data use.
The addition of Play Music All Access combined with the recent release of television shows to Google Play could signify the imminent release of Chromecast on these shores. We will be keeping our eyes peeled for that one!
If data is not a concern for you, fire up Google Music, select your station, kick back and relax. The musical world is now your oyster!