Not much I can add to that headline really…
According to ClickZ Twitter can and is charging up to $120,000 a day to promote trends, this is up from the $25,000 – $30,000 when it launched promoted trends back in April 2010.
It also apparently requires companies to spend a minimum of $15,000 over a three month period on it’s bid based and promoted accounts and trends.
Interesting stuff, especially as personally I completely ignore the promoted trends on the few occasions I actually use the main Twitter site! But hey, these companies know what they are doing and it must be proven to be value for money.
For the full much more in depth article click on the sources below: